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johnlash

John Lash

About John Lash

John heads up Product Marketing, leading a team focused on positioning, messaging and go-to-market strategy for E2open’s next generation supply chain management platform. In this role, he also leads analyst relations. In 2016, John joined E2open through the acquisition of Terra Technology, where he ran marketing, strategy and analyst relations for more than 6 years. Prior to Terra Technology, John held leadership positions in environmental sustainability, high-tech and data communications industries, with 30 years of experience in marketing, business development, strategy, sales and mergers and acquisitions. John graduated from the University of Toronto with an honors degree in Chemical Engineering.

Don’t Get Trapped Within Your Own Four Walls

2019-03-14T09:21:50-05:00

The rise in outsourced manufacturing and distribution has prompted a new way of thinking about supply chain management. Instead of focusing solely on internal operations, leaders have broadened their scope to encompass the entire [...]

Don’t Get Trapped Within Your Own Four Walls2019-03-14T09:21:50-05:00

Sneak preview: 2018 Forecasting and Inventory Benchmark Study

2019-02-14T16:35:38-05:00

What’s your favorite time of year? For some people, it might be the first sign of spring, or if you’re a movie buff perhaps it’s around the Oscars. For me, as a bit of [...]

Sneak preview: 2018 Forecasting and Inventory Benchmark Study2019-02-14T16:35:38-05:00

The 6 W’s of Supply Chain Planning Systems of Record

2019-02-20T12:57:23-05:00

If you’re unfamiliar with the term “supply chain planning system of record,” it is essentially the one place where an organization can bring together all supply chain data and plan its enterprise operations. To [...]

The 6 W’s of Supply Chain Planning Systems of Record2019-02-20T12:57:23-05:00

Why an Integrated Business Planning Process Cannot Be Effectively Managed Using ERP and Spreadsheets

2019-02-15T16:47:37-05:00

Breaking free of spreadsheets is an important milestone in the journey to a mature integrated business planning process. Excel is a natural starting place because everyone is familiar with it, but spreadsheets quickly become [...]

Why an Integrated Business Planning Process Cannot Be Effectively Managed Using ERP and Spreadsheets2019-02-15T16:47:37-05:00
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