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In today's fast-paced business environment, the dynamics of sales channels are undergoing a profound transformation. Traditional methods are being challenged by evolving consumer behaviors, technological advancements, digital transformations, and the emergence of new stakeholders. As businesses adapt to these changes, the impact on channel partner programs becomes increasingly significant. Let's delve into how these shifts are reshaping the landscape of channel management and what strategies businesses can employ to navigate this evolving terrain.

With all the excitement around AI these days, there is no shortage of opinions on what this will mean to us, both personally and to society as a whole. In one corner are tech fans who see AI as the cure-all to solve all our problems. In the other corner are the doomers who fear AI as a one-way ticket to end the human race, either self-inflicted or by the hands of machine overlords. While both make good headlines, it's likely to play out somewhere in the middle, varying by industry and skills involved.

AUSTIN, Texas – April 9, 2024 – E2open Parent Holdings, Inc. (NYSE: ETWO), the connected supply chain SaaS platform with the largest multi-enterprise network, announces the appointment of John McIndoe as EVP, chief of staff to the CEO on the executive team, and Steve Baird as sector president for North America on the global commercial leadership team.