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“To be successful, companies will need to improve their demand-sensing, shaping and forecasting capabilities.” Furthermore, “Inability to operate in a trading partner network will hinder organizations’ ability to manage their complex supply chains,” states Gartner in their research note, How Demand Management Disruption Will Power the Future Supply Chain.*
New data sources offer opportunities to improve demand sensing using advanced machine learning algorithms to make sense of large quantities of retailer, social media, weather, and other types of information. Companies should not limit themselves to internal data and should leverage that of their trading partners.
Access this important research to prepare for the future supply chain.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
*Gartner Inc., Don’t Believe the Control Tower Hype — Buyer Beware. Christian Titze, Tim Payne and Alex Pradhan, 17 August 2018.
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