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The right Channel Data Management (CDM) system will unlock the value of your channel sales and inventory data. When deciding to build or buy CDM technology, how do the two stack up in terms [...]
Channel marketers spend millions each year to engage tiered distribution ecosystems in marketing activities driven by marketing development funds (MDF) programs. Organizations place ever-increasing demands on marketers to drive results from channel program [...]
Unlock the potential of all your channels with a complete 360-degree view of retail, distribution and online at your fingertips — right down to the consumer. Imagine having the latest decision-grade data for every partner [...]