Launch Communication Plan: A Guide and Template for a Successful Channel Marketing Launch

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You’re launching a new program or platform to increase partner engagement. You can’t wait to get your partners using it, but how do you get the word out?

The way you communicate what you’re offering your partners is just as important as what you’re offering them. Learn how to make each new initiative successful with a communication plan that educates your partners on the value they receive, builds excitement and gets them to engage after the launch.

E2open’s Launch Communication Plan ebook helps you take all the right steps:

  • Planning effective communication for your launch
  • Educating and motivating your audiences so they’ll know what your program or platform can do for them
  • Communicating shortly before launch and the day of launch
  • Keeping the momentum going after the launch to increase adoption and drive partner success

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