Channel | Collaborative Channel Planning

Easily Design and Track Plans with Partners Using Collaborative Channel Planning


Design plans with clear timelines, activities, objectives, and metrics while engaging your partners. E2open Collaborative Channel Planning empowers you to orchestrate success.

Streamlined planning from first idea to final execution

Scattered vision, unpredictable outcomes

The planning process is cumbersome and disconnected

Channel investments often fail to yield the expected returns due to cumbersome engagement processes, uncoordinated activity plans, and a lack of tools to help brands and their partners plan and control channel performance together.

The planning process is cumbersome and disconnected

Align partner plans with your strategic goals

One place where you can design and track plans together with your partners, while keeping sight of the big picture.

Engage every partner

Engage every partner

An intuitive user experience and streamlined workflows encourage partners to engage knowing that the process will not be taxing.

Activate plans quickly

Activate plans quickly

Streamlined, automated approval workflows cut down on back an forth interaction and allow partners to start executing the plans sooner.

Make ROI predictable

Make ROI predictable

Out-of-the box integration with marketing applications provides access to vetted activities proven to deliver an impressive return on investment (ROI).

Prioritize for best outcomes

Prioritize for best outcomes

Contextual information such as objectives and costs for each activity helps you wisely allocate scarce resources to optimize results.

Create realistic plans within budget

Create realistic plans within budget

Real-time budget updates help you know instantly if your company can fund the plans your partners want and avoid disappointments.

Plan strategically based on data

Plan strategically based on data

Analytics show funding across activities, regions, and partners, highlighting where future channel investments will have the greatest impact.

More visibility
With big-picture context into marketing plans

Increased ROI
By moving from ad-hoc to well-planned activities

Partner commitment
By including the partners in setting goals and plans

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Optimize performance

Create predictable results by putting your partners, channels, and plans on the same page.

Create predictable results by putting your partners, channels, and plans on the same page.