Channel Focus North America 2021

November 3-4,  2021 | Dana Point, California

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Channel Focus brings the industry’s leading thinkers together in Dana Point, California, November 3-4 to exchange ideas, best practices and practical advice to help you adapt your channel business to today’s new challenges. In addition to the conference, Baptie puts together an inspiring Women’s Leadership Council on November 2nd dedicated to sharing thoughts, experiences and advice around work/life challenges for women in the industry. If you haven’t registered for Channel Focus yet, we highly recommend you save your spot today!

e2open will be moderating and participating in several sessions, including:

  • New compensation models- moving from rewarding the transaction to rewarding competency and behaviors
  • Build a Channel marketing maturity assessment program?
  • Building a partner business planning process that is meaningful for you and your partners
  • Beyond technology accreditation, which Partner skills training should you be investing in?

Adapting Channels to the New Ecosystem Economy White Paper


Adapting Channels to the New Ecosystem Economy White Paper
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It’s no longer enough to manage just your indirect distributors and resellers. Today, the most successful companies orchestrate all parties involved in getting products to end users. Traditional indirect channels are a thing of the past. Ecosystem-based channels are the future.

The paper gives you concrete recommendations on how to adapt your business to the realities of the new economy.