
Demand Planning vs. Demand Forecasting: Key Differences Explained
Key takeaways What is demand forecasting? Demand forecasting provides the insight: a prediction of what customers will want, how much they’ll want, where they’ll want it, and when they’ll want it. What is demand planning? Demand planning turns that insight into action: strategies for procurement, production and inventory. How do demand forecasting and demand planning work together? Demand...