In the last 3 months, the market and the way our partners approach the market has changed dramatically. The word partner has moved from a term we all casually use to something critical for our partners. Quite simply vendors who are seen to be understanding the needs of their partners and answering those needs will be the ones that are remembered in the future.

In this webinar our panelists will discuss:

  • What are partners asking for and why?
  • What are smart vendors doing to respond to these requests?
  • How do you enable your partners to build effective sales and marketing strategies in today’s very different market?
  • How are successful vendors changing and evolving their offerings to meet the very different needs of their partners today?


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