Channel | Rewards and Funds Management

Motivate Partners with Visibility into Market Development Funds and Other Incentive Programs

The customer and the employee are discussing the materials by looking at the materials.

Create, monitor, control, and manage results-driven partner funding and rewards programs for optimal yields. Expect predictable returns on your channel investments with informed program choices, efficient fund management, and attractive rewards for increased partner engagement. E2open Rewards and Funds Management helps you drive partner participation, avoid wasted or underutilized funds, and build loyalty.

Engaged partners and predictable, optimized channel marketing returns

Partners either misuse or don’t use your funds

Significant spend shouldn’t bring low or uncertain benefits

With the growing importance of non-transactional partners, offering a variety of market development funds (MDF) and other funding and rewards options may be the best way to influence partner behavior. Yet funds often expire unused, or they’re requested at the last minute without a clear spending plan. Complicated, time-consuming funding processes put off partners. Rewards that don’t match a partner’s role and contribution won’t motivate that partner and often remain unclaimed. Consequently, companies have difficulty identifying effective activities and assessing the returns.

Partners either don’t use or misuse MDF

Drive results with programs that motivate partners

Inspire partners and achieve your goals. Develop, budget, monitor, and manage effective MDF and other funding programs and rewards of any complexity — all at scale for every partner.

Engage partners

Engage partners

Role-based access, personalized communication with partners, simple forms, convenient workflows, and automated reminders all make you easy to work with while increasing engagement.

Choose high-return programs

Choose high-return programs

Visibility into the results of your funded activities helps you identify which programs work and which partners make a difference so you can fine-tune your budget allocations.

Influence local markets worldwide

Influence local markets worldwide

You can quickly and easily adapt your global programs to local requirements and language expectations with some simple adjustments and straightforward software configuration steps.

Reduce administration costs

Reduce administration costs

Run market, business, and partner development fund programs and use CO-OP funds, end-user cashbacks, individual rewards, and other types of funding activities on one platform with a full audit trail of the process.

Keep your preferred processes

Keep your preferred processes

Flexibility for business process configuration, the availability of varying workflows, support for accruals, and discretionary funding models all add ease and convenience in managing partner funds and rewards.

Predict budgets more accurately

Predict budgets more accurately

Visibility into available funds and budget balances, simplicity in the partner engagement process, and automation help you improve budgeting by avoiding funds expirations, opportunity costs, and ineffective last-minute investments.

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Other applications for driving channel success



Centralizing and automating our export control processes, and particularly our trade compliance, not only reduces risk for Sandvik, but opens new opportunities to do more business worldwide.


Working with e2open enables us to better fulfill short supplier lead times, reduce inventory levels, and dramatically improve inventory turns—all while lowering the total cost of ownership to our customers.


Once you can see the shipments moving in transit, you can predict any late shipments and adjust. NCR will see a seven-figure benefit from the implementation; it has added definite value for us.


Having visibility to the supply chain gives us and our suppliers the opportunity to plan. We talk about planning its capacity, its resources, its material—and it helps with the cost as well by having all those elements tied together.


With the e2open system, processes that used to take a whole calendar year now happen in a matter of days.

Vinny Moscatello

We know what stock we have in the channel, is it healthy, what our average days of stock are, do we ship in more or do we reduce what we are shipping? We are really in control of channel data.

Mailin Boeker

By implementing an integrated international purchasing system, we have ensured that Leggett & Platt is maximizing its efforts to conduct its international procurement activities in a compliant manner.

John Wainwright
Leggett & Platt, Inc.

e2open compliance capabilities are very important for the Geodis Supply Chain Optimization compliance risk management program. The digital information is key to providing timely and accurate visibility, streamlining our compliance check processes, improving their efficiency and reliability. We’re now very well-positioned for the next wave of growth and ready to offer our customers more value than ever before.

Laurent Rosa
Engaged partners and smart spending

Make your money count by running effective, results-driven MDF and other funding programs.

Make your money count by running effective, results-driven MDF programs.